The State of
Partnerships 2025
Insights from 80+ Leaders.
Discover how leading companies are structuring, scaling, and resourcing their partnership programs in 2025.
Get a snapshot of what’s working—and what’s holding teams back.
What’s Inside?
Built from direct input of over 80 professionals—most of them Heads of Partnerships—this report unpacks how today’s partnerships teams are resourced, measured, and expected to deliver impact in 2025.
It explores team size, tech stack, revenue targets, reporting lines, and where the real blockers are.
Key Findings
How much revenue partnerships is expected to deliver
Where the function reports into—and why it matters
What’s stopping teams from reaching their full potential
